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Class Tourism Indicators for Investment Management

  • Presentation

    Presentation

    Understanding of the variables that determine investment in tourism in the global sphere and give you the knowledge of the main tourism indicators necessary for the management of investment in tourism, preparing you for the exercise of future professional activity in tourism
     

  • Code

    Code

    ULHT225-22961
  • Syllabus

    Syllabus

    • 1. Context and Global Political and Economic Framework of Tourism Investment
    • 2. Tourism Policy and Tourism Macro-Structure in Portugal
    • 3. Tourism Investment
    • 4. Macro indicators of tourism sustainability
    • 5. Micro indicators of tourism sustainability
    • 6. Ecology and Tourism Investment
  • Objectives

    Objectives

    • 1. Understand the context, in its nature, scope and dimension, which condition investment in tourism
    • 2. Understand the relationship between investment in tourism and policies and recommendations of global institutions of the United Nations and European institutions
    • 3. Operate the various tourism indicators that determine and monitor the management of investment in tourism
  • Teaching methodologies and assessment

    Teaching methodologies and assessment

    Use of digital instruments and tools, with video competitions, scientific articles, institutional websites (national and international) and artificial intelligence

  • References

    References

    • CUNHA, Licínio - Economia e Política do Turismo. Edição Rev. Lisboa: Editorial Verbo, 2013
    • HOLLOWAY, J. C.; HUMPHREYS, C. - The Business of Tourism. 12 th. ed. London: Sage  Publications, 2022

    • TRIBE, John - The Economics of Recreation, Leisure and Tourism, 6 th ed. London: Routledge, 2020
    • UNWTO - Climate Change and Tourism. Madrid, UNWTO, 2008

    • UNWTO - Tourism 4 SDGS. https://tourism4sdgs.org

    • UNWTO - Gender-inclusive Strategy for Tourism Businesses. Madrid, UNWTO, 2022

    • UNWTO - Measuring the Sustainability of Tourism, Learning from Pilots. Madrid https://doi.org/10.18111/9789284424061

     

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