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Presentation
Presentation
This is a Strategic Planning Training Course, created to offer a body of knowledge and authors on the art of strategic planning and focusing on harmony and organizational effectiveness.
It is a powerful tool capable of significantly improving individual and group productivity and professional performance, enabling the development of human resources policies that increase the quality of the organization.
PERH will drive the company with organization and foster the proper alignment of expectations and goals.
Strategic planning is a set of information that serves as a reference and for the planning of organizational actions. It can be considered as an advisor to members of a particular organization.
The need for new techniques and strategies will create a mutual way of evaluating the process by identifying relevant positive and negative points towards improvement.
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Class from course
Class from course
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Degree | Semesters | ECTS
Degree | Semesters | ECTS
Bachelor | Semestral | 7
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Year | Nature | Language
Year | Nature | Language
3 | Mandatory | Português
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Code
Code
ULHT38-7137
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Prerequisites and corequisites
Prerequisites and corequisites
Not applicable
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Professional Internship
Professional Internship
Não
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Syllabus
Syllabus
1. Introduction to strategy: what is strategy, differences between strategy management and operational management, place and importance of strategic management in organizations;
2. Strategic thinking: Differences between strategic thinking and strategic management, analytical thinking and creative thinking, strategic thinking and strategic planning;
3. The Strategic Planning Process: Establish Mission, Vision and Values, Set Strategic Objectives;
4. Analyze the external environment, Identify the competitive advantage, determine the intended competitive position;
5. Align HR with strategy: Approaches to HR strategic management, the importance and purpose of HR strategic planning, corporate strategy and HR strategy. Different types of strategy: Corporate strategy, business strategy, and functional area strategy;
6. HRM as a strategic partner;7. HRM's mission as a strategic partner;
8. New strategic HRM challenges in society 5.0.
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Objectives
Objectives
Understand and discuss why managers need to analyze the implications of their strategies on people management; Mastering business strategy concepts; Know and understand the various factors for the definition of strategies and processes; Know the main business strategies and how to diagnose their impacts on HR strategies.Know the different stages of the strategic planning processes; Understand the importance of Strategic Human Resources Planning; Know and master different perspectives for alignment between business strategies and HR strategies for HRM to become a strategic partner; Know the key features of an effective HR strategy.Know how to plan human resources, global and specific, knowing how to calculate the size of the human system and the corresponding workload; Have the competence to define HRM policies, aligned with the overall business strategy.
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Teaching methodologies and assessment
Teaching methodologies and assessment
Active method and service based learning method:
a) Case studies and group discussions;
b) Bibliographic research and self-study;
c) Analysis and discussion of scientific articles related to the practices under study;
d) Carrying out and defending practical work in an organizational context. Expository and interrogative method, for the presentation and reflection on the basic theoretical frameworks.
e) Development of a complex business project with the practical introduction of the use of all strategic tools applied to human resources management. Presentation, analysis and discussion.
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References
References
Alves dos Santos L. A. (2022). Planeamento Estratégico e Gestão de Negócios. Escolar Editora
CARVALHO,J,& FILIPE,J. Manual de Estratégia, Conceitos, Prática e Roteiro. 4ª edição, Silabo.
Lopes dos Reis F., Lopes dos Reis R.. (2022). Manual de Estratégia Empresarial, Inovação e Empreendedorismo. Edições Sílabo
TEIXEIRA,S.(2020). Gestão Estratégica. 2ª edição. Escolar Editora.
FREIRE,A.(2020). Estratégia - Criação de Valor Sustentável em Negócios Tradicionais e Digitais. Bertrand Editora.
LOPES DA COSTA,R-(2019). Estratégia Organizacional. Do estado da Arte á implementação Prática. Actual Editora
LOPES, J.P., NASCIMENTO, M.M., DOMINGUEZ, C. e SILVA, H.S.( 2019). Educar para o Pensamento Crítico na Sala de Aula, Planificação, estratégias e avaliação. Editor: Pactor.
BEAUFRE,A. (2018). Pensamento Estratégico. Antecipar as Ondas do Futuro. 2ªedição.Universidade Católica.
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Office Hours
Office Hours
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Mobility
Mobility
No