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Presentation
Presentation
The Project Management Curricular Unit aims to provide students with skills in organizing processes and procedures for planning, developing and monitoring collections. The creative process in fashion is the subject of analysis, reflection and organization towards the construction of new products.
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Class from course
Class from course
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Degree | Semesters | ECTS
Degree | Semesters | ECTS
Bachelor | Semestral | 5
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Year | Nature | Language
Year | Nature | Language
3 | Mandatory | Português
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Code
Code
ULHT6277-7428
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Prerequisites and corequisites
Prerequisites and corequisites
Not applicable
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Professional Internship
Professional Internship
Não
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Syllabus
Syllabus
Description of contents-
Project management in the contemporary fashion industry. Brief historical and sociological analysis of the fashion industry from the end of the 20th century to the first two decades of the 20th century. XXI.
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Introduction to the main stages of project management. The stages of project management, from the initial idea to the analysis of competing brands: identify risks; the strengths and weaknesses of a project; time management; the management of human resources, risk costs and investments.
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The planning and management of a creative project. Brand management principles. Design and copyright.
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Forecasting trends in the fashion industry. The process of forecasting and presenting trends. Trend forecasting as a tool.
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The fashion process represented in the organizational chart of the Fashion Design project methodologies, from the briefing, through the acquisition of raw materials, to the final consumer.
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Objectives
Objectives
1. Identify the main concepts and stages of project management in the fashion industry;
2. Know the fundamentals of project management;
3. Know trend forecasting as a tool for project management;
4. Identify the main stages of the fashion process
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Teaching methodologies and assessment
Teaching methodologies and assessment
The course will be developed through expository sessions, discussion of written texts and audiovisuals media and a student research work on innovative materials and technologies. Foster also participatory that facilitate learning and promotion of the teacher/student interaction.The assessment is continuous and the final classification will be obtained by weighing the classification: commitment/attendance (10%), individual exercise “Case Study: A Fashion Brand” - (50%), group work “Collection Map” (40 %).
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References
References
DILLON, Susan – Princípios de Gestão de Negócios de Moda, GG moda,Editorial Gustavo Gili, 2012.ERNER, Guillaume – Sociologia das tendências, GG moda, Editorial Gustavo Gili, 2015.MEADOWS, Toby- Como montar e gerenciar uma marca de moda, 2ª Ed., Bookman, 2014MIGUEL, António – Gestão Moderna de Projetos. Melhores técnicas e práticas (8ª edição atualizada), FCA, 2019MOORE, Gwyneth – Promoção de moda, GG moda, Editorial Gustavo Gili, 2013.
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Office Hours
Office Hours
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Mobility
Mobility
Yes
