Conference Cycle 13th Week of Communication, Arts and Technologies

The Communication, Arts and Technologies Week is the major annual event of the Department of Communication Sciences (DCC) at ECATI. The development of this event has established it as a key reference in the field of Communication Sciences, through the participation and attention it attracts beyond Universidade Lusófona and the department that organizes it.

This year, the 13th edition takes place between April 20 and 24.

The programme will feature conferences and talks with various guests, held in the Agostinho da Silva auditorium (with the possibility of extension to Vítor de Sá), and workshops in classrooms across the University.

Programme

Monday | April 20

10:30 am | Opening Session

• Location: Auditório Agostinho da Silva

Speakers:

• Teresa Maia e Carmo | Director of DCC/ECATI
• Manuel de Almeida Damásio | President of Ensino Lusófona
• José Bragança Miranda | Rector of Universidade Lusófona
• Representative of ECATI | To be confirmed

11:00 am | Opening Lecture with Inês Lopes Gonçalves

• Location: Auditório Agostinho da Silva

• Introduction: Teresa Maia e Carmo | Professor and Researcher at Universidade Lusófona

2:30 pm - 4:00 pm | Football: Vocation, Competition and Integration

• Location: Auditório Agostinho da Silva

Speakers:

• Paulo Lopo | President of C.F. Estrela da Amadora
• Joaquim Rita | Journalist and Sports Commentator

Moderator:

• António Sousa Duarte | Professor at Universidade Lusófona

4:15 pm - 6:00 pm | Workshop: Zapping Generation - From Television to Infinite Scroll

• Location: Auditório Agostinho da Silva

• Speaker: Lara Santos | Journalist and Professor at Universidade Lusófona

Tuesday | April 21

10:00 am - 11:30 am | Influencer Marketing

• Location: Auditório Agostinho da Silva

Speakers:

• Gonçalo Roque | Content Creator
• Patrícia Cardoso | Actress and Content Creator
• André Alves | Marketing Specialist
• Nokas | Digital Influencer

Moderation:

• Cristina Santos | Professor and Researcher at Universidade Lusófona
• Marta Lopes | Professor and Researcher at Universidade Lusófona

11:45 am - 1:00 pm | Creative Ecosystem

• Location: Auditório Agostinho da Silva

Speakers:

• Bandolero and Blindato | Artists
• Andrea Germoleo | Art Director
• Rui Ventura | Communication Manager
• Bárbara Ribeiro | MA in Applied Communication

Moderators:

• Paula Lopes | Professor and Researcher at Universidade Lusófona
• Fernando Angelino | Professor and Researcher at Universidade Lusófona
• Mónica Lopes | Professor and Researcher at Universidade Lusófona

2:30 pm - 4:30 pm | Screening of the documentary “Those Who Stayed – Everywhere in the World” by Marinela Brazão and Humberto Candeias

• Location: Auditório Agostinho da Silva

• Speaker: Marinela Brazão | Co-director
• Moderator: Carla Rodrigues Cardoso | Professor and Researcher at Universidade Lusófona

4:45 pm - 6:00 pm | Workshop: Computer Vision, Mediapipe and Creation with AI

• Location: Auditório Agostinho da Silva
• Speaker: Rui Antunes | Professor and Researcher at Universidade Lusófona

4:45 pm - 6:00 pm | Presentation of the Master's Projects in Political Communication*

• Location: Room B 0.3

Speakers:

• Inês Mota Baptista | MA in Political Communication
• Luz Riley | MA in Political Communication
• Beatriz Caetano | MA in Political Communication
• Pedro Martins | MA in Political Communication

• Introduction: Susana Rogeiro Nina | Professor and Researcher at Universidade Lusófona

• Special Participation: Tiago Brás | Researcher in Political Science

Wednesday | April 22

10:00 am - 11:30 am | Workshop: Cybercrime and Extremist Ideologies in the Digital Territory**

• Location: Room A 2.3
• Speaker: José Vegar | Journalist and Professor at Universidade Lusófona

10:00 am - 11:30 am | Workshop: Open Professional Narratives as a Process of Self-Knowledge**

• Location: Room D 2.5

Speakers:

• Rita Grácio | Professor and Researcher at Universidade Lusófona
• Paulo Ferreira | Professor and Researcher at Universidade Lusófona
• Diogo Ferreira | Professor and Researcher at Universidade Lusófona

10:00 am - 11:30 am | Workshop: Storytelling for Social Media - Brand Stories that Connect and Convert!**

• Location: Auditório Professor José Araújo
• Speaker: Ana Rodrigues | Social Media Community Manager at STIHL Portugal and freelancer

10:00 am - 11:30 am | Workshop: Magazines and Interconnected Journalism**

• Location: Room D 2.3

Speakers:

• Carla Rodrigues Cardoso | Professor and Researcher at Universidade Lusófona
• Ana Figueiras | Professor and Researcher at Universidade Lusófona
• Ilo Alexandre | Professor and Researcher at Universidade Lusófona

Thursday | April 23

10:00 am - 11:30 am | On the radio... The Art of Commentary***

• Location: Auditório Agostinho da Silva

Speakers:

• António Botelho | Journalist at TSF
• Nuno Matos | Journalist at Antena 1

Moderation:

• Jorge Bruno | Professor and Researcher at Universidade Lusófona

11:45 am - 1:00 pm | Conference with Former Students

• Location: Auditório Agostinho da Silva

Speakers:

• Miguel Makosch Cardoso | Social Media Manager at C.F. Estrela da Amadora
• Luana Alexandrino Gouveia | PR & Creativity Manager
• Marta Gonçalves de Pina | Journalist at SIC and SIC Notícias
• Cláudia Coelho | Journalist at TV Record Europa
• David Albano | Journalist at Zerozero
• Letícia Marques | Communication Manager

Moderation: DCC/ECATI Students

• Leonor Mata | Applied Communication: Marketing, Advertising and Public Relations
• Bárbara Teixeira | Communication Sciences
• Leonor Costa | Communication and Journalism

2:30 pm - 3:30 pm | Challenges for Marketing in the Age of AI

• Location: Auditório Agostinho da Silva
• Speaker: Miguel Raposo | Influencer Marketing Specialist
• Introduction:
• Jorge Bruno | Professor and Researcher at Universidade Lusófona

3:45 pm - 4:45 pm | Health Communication: The ICAD Case and Co-creation with Students

• Location: Auditório Agostinho da Silva
• Speaker: Sónia Ferreira – Coordinator of the Information and Communication Unit at ICAD
• Introduction : Célia Fonseca | Professor and Researcher at Universidade Lusófona

Friday | April 24

10:00 am - 11:30 am | Journalism and Literature

• Location: Auditório Agostinho da Silva

Speakers:

• Sandra Inês Cruz | Journalist and writer
• Miguel Carvalho | Journalist and writer
• Catarina Gomes | Journalist and writer

Moderation:

• Sara Pina | Professor and Researcher at Universidade Lusófona

Special participation by final-year students of the Communication and Journalism Degree:

• Daniela Gonçalves
• Valéria Nunes
• João Oliveira
• Eduarda Alves
• Inês Ramos

11:45 am - 1:00 pm | Tourism Marketing

• Location: Auditório Agostinho da Silva

Speakers:

• José Pedro Gonçalves | Head of International Projects
• Sónia Poeta | Head of Sales
• Raul Ferreira | Association of Hotel Directors of Portugal

Moderator:

• Miguel Varela | Professor and Researcher at Universidade Lusófona

2:30 pm - 4:00 pm | Natural and Artificial Creativity: Risks and Opportunities of a Future that Has Already Arrived

• Location: Auditório Agostinho da Silva
• Speaker: João Santos Pereira | Universidade Católica Portuguesa
• Introduction: Manuel Bogalheiro | Professor and Researcher at Universidade Lusófona

**In collaboration with the Faculty of Social Sciences, Education and Administration of Universidade Lusófona

**Workshops have a second edition at 11:45 am – 1:15 pm, in the same locations. Registration via the Communication, Arts and Technologies Week website

*** In collaboration with the II Sound Week: Listening in Action: Practices, Territories and Sound Technologies, organized by DCAM/ECATI