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Webinar How to build a personal brand and promote values on social networks?

Taking place under the COMSUS project - "Development of sustainable communications of higher education institutions on social media".


Start September 20, 2023 | 15h00 End July 22, 2026 | 12h04

Universidade Lusófona, within the scope of COMSUS Project organizes on September 20th, at 4 pm, an online event with the theme "How to build a personal brand and promote values on social media." Discover why personal brand is one of the critical success factors in achieving professional goals. Correctly communicate your value offer and invest in the appropriate channels.

Watch the webinar with Carla Viana, Founder of People Talent, Vice-President of the Digital Marketing Association, and professor at Universidade Lusófona.

Free registration. Reserve your place.

The objective of the COMSUS Project is to strengthen the capabilities of Higher Education Institutions in promoting the creation of a resilient society, inclusive and sustainable via sustainable communications. The project focuses on the relationship between media and communication in the environmental, social and economic dimensions of sustainability. The European Climate Pact (2020) and the Skills Pact (2022) promote and call on organisations, educational bodies and public authorities to help people prepare for and get a job in the green economy. In response to calls from the EU, the COMSUS Project partnership decided to join the implementation of green initiatives through educational tools in higher education sector.

The project is oriented towards the European Skills Agenda (2020). We support Higher Education Institutions to develop more and better sustainable communication skills on social media and use them to:

  • Strengthen sustainable competitiveness, as established in the European Green Deal
  • Ensure social justice, putting into practice the first principle of the European Pillar of Social Rights
  • Build resilience to respond to crises, building on lessons from the COVID-19 pandemic.
  • Other Sessions

  • Perceived brand image during the crisis: Brazil versus Portugal in COVID-19
  • Changemakers and influencers in education through social media
  • Logos Projeto COMSUS

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    Free
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