Class Project Design

- Reconfigure, develop and positioning fiction short film projects written in the first semester for extra curricular production - Motivation and objectives of an audiovisual project: values and re-design strategies of a project - Aknowledge and research real contexts of financing, production and circulation of short fiction films, (commercial and non- theatrical distribution, national and international festivals) through recent case study. - Eligibility Criteria and Evaluation criteria, formal and specific in support application processes. - Evaluation of opportunities and threats; remediation strategies of weaknesses and develop of strengths of each project and its production values: story, genre and sub-genres, cast research, locations, tone and style; sound and image language choices, music, etc. - Relevance and Targets; positioning and differentiation strategies. - Preparation of pitch deck for presentation to External Jury

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1.Motivation and objectives of an audiovisual project: values and strategies for re-designing a project 2.Research contexts of financing and support for film projects 3.Research production companies and their stategies and positioning and background 4.Research the real contexts of circulation of fiction short films, (commercial and non-theatrical distribution, national and international festivals, streaming) through recent case studies 5.Eligibility Criteria and Evaluation criteria, formal and specific in support application processes. 6.Evaluation of opportunities and threats; remediation strategies and valorization of the weaknesses and strengths of each project and its production values: history, gender and sub-genres, cast choices, locations, tone, environment, style and language of sound and image, music, etc. 7.Relevance and Targets; positioning and differentiation strategies. 8.Tutorials for the development and Presentation of pitch decks of each project to External Professional Jury

The areas of intervention chosen for the scope of the program contents addressed in the UC are in line with the training objectives, in order to complement the knowledge provided to students in other previous disciplines, and enhance the research and adoption of strategies of artistic conception, production and communication, approaching the practices of the real world without neglect of critical thinking and reflection on them. The use of case studies will be privileged, and a didactic attention in relation to the contexts of production and circulation, national and international, mainly of short and feature films first time directors.

Lorenz, David - SHORT FILM DISTRIBUTION: How to market your short film successfully. 3rd ED. Campfire Publications, 2023.ISBN 979-8729183074 Kotler et alli, Marketing .0 O Futuro é Imersivo, Actual Editora, 2021 ISBN 9789896946005 In Dreams Begin Responsibilities - A Jonathan Rosenbaum Reader, Hat & Beard, 2024 ISBN 978195512532