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Presentation
Presentation
The course introduces Editorial Design as a project-based discipline dedicated to the organization, structuring, and publication of content across different media. While the book serves as its primary object of study, the course also explores magazines, zines, experimental publications, and contemporary publishing platforms, understanding publishing as a cultural practice that produces, organizes, and disseminates knowledge. Throughout the semester, students investigate the relationships between editorial concept, content editing, typography, composition, grid systems, imagery, materiality, printing, production, and the distribution of publications. The course promotes both a critical and an experimental approach, combining traditional editorial design methodologies with contemporary digital processes and the ethical use of artificial intelligence tools as support for creative, research, and production workflows.
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Class from course
Class from course
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Degree | Semesters | ECTS
Degree | Semesters | ECTS
Bachelor | Semestral | 4
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Year | Nature | Language
Year | Nature | Language
2 | Mandatory | Português
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Code
Code
ULHT93-17631
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Prerequisites and corequisites
Prerequisites and corequisites
Not applicable
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Professional Internship
Professional Internship
Não
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Syllabus
Syllabus
Editorial Design: Foundations History and evolution. Book as cultural object. Publishing as communication. Editorial Systems Books, magazines, zines, digital media. Narrative, rhythm, structure. Editorial Typography Hierarchy, grids, modular systems. Legibility, readability. Micro and macrotypography. Visual Language Text-image relations. Photography, illustration. Infographics, identity. Materiality Formats, paper, binding. Offset, digital, risograph. Finishing. Workflows InDesign. Collaboration, automation. AI tools. Production and Distribution Independent and self-publishing. Distribution, sustainability. Economic models. Editorial Project Full publication from concept to prototype.
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Objectives
Objectives
By the end of the course, students will be able to: * Critically understand the role of Editorial Design in the organisation and communication of knowledge. * Identify different editorial models and their historical, cultural, and technological contexts. * Develop coherent editorial concepts in response to different types of content and audiences. * Design editorial systems based on principles of typography, hierarchy, grid structures, and composition. * Integrate text, image, sequence, and materiality in the development of publications. * Understand editorial production processes, printing technologies, and finishing techniques. * Develop editorial prototypes that respond effectively to conceptual and communication objectives. * Use digital tools and artificial intelligence systems critically, ethically, and transparently throughout the editorial process. * Present and critically defend editorial projects.
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Teaching methodologies
Teaching methodologies
The course adopts a Project-Based Learning approach, emphasising experimentation, rapid prototyping, critical reflection, and the iterative development of editorial proposals. Teaching combines hybrid methodologies, including: Research. Editorial production. Material experimentation. Workshops. Seminars. Group critiques. Peer learning. Engagement with publishing professionals and independent publishers. Digital tools and artificial intelligence systems are introduced as complementary instruments for research, organisation, and creative experimentation, encouraging their critical, ethical, and transparent use throughout the editorial process.
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References
References
Baines, P. (2017). Penguin by Design: A Cover Story 1935-2005. Penguin Books. Bhaskar, M. (2013). The Content Machine: Towards a Theory of Publishing from the Printing Press to the Digital Network. Anthem Press. Caldwell, C. (2024). Editorial Design: Digital and Print (3rd ed.). Laurence King Publishing. Haslam, A. (2006). Book Design. Laurence King Publishing. Lupton, E. (2024). Thinking with Type: A Critical Guide for Designers, Writers, Editors, and Students (3rd rev. & expanded ed.). Princeton Architectural Press. Samara, T. (2023). Making and Breaking the Grid: A Graphic Design Layout Workshop (3rd ed.). Rockport Publishers. Spiekermann, E., & Ginger, E. M. (2013). Stop Stealing Sheep & Find Out How Type Works (3rd ed.). Adobe Press.
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Assessment
Assessment
Exercícios laboratoriais (tipografia, grelha, paginação, materialidade e prototipagem) 30% Projeto Editorial (desenvolvimento integral de uma publicação) 50% Apresentação pública e defesa crítica do projeto 10% Participação, acompanhamento tutorial, críticas coletivas e evolução do processo Avaliação contínua 10% Descrição
Data limite
Ponderação
Teste de avaliação
dd-mm-yyyy
30%
Portfolio
dd-mm-yyyy
40%
(...)
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
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Mobility
Mobility
No
