Postgraduation Advertising and Digital Communication Strategies

The aim of this postgraduate course is to provide participants with strategic knowledge about the management of brand communication and advertising today, integrating the new digital scenarios, which are constantly changing and redefining the roles of the professionals involved. The introduction of communication technologies has not only led to improvements in working methodologies, but also to intense changes in the way communication is planned and created.

Communication professionals Advertising Professionals (Accounts or Creatives) Public Relations Press Officers Brand Manager Social Media Manager Content Marketing Specialist Brand Luxury Experience